This study aims to identify the toothbrush appearance factors that affect baby boomers purchasing decisions. The research divide into three stages: The first stage is to classify the toothbrush appearance factors through a review of literature, research, and examining toothbrushes currently available on the market, summarizing them as appearance factors. The second stage is to summarize the results of the toothbrush appearance factors to create a multiple-choice questionnaire in three dimensions: purchasing decisions, aesthetics, and functionality. Collecting data from a group of 30 Baby Boomers aged 57-75 years old. The last stage is to summarize the three dimensions of appearance factors affecting baby boomers' toothbrush purchasing decisions and report as percentages and rank them. The research findings indicate that the most significant toothbrush appearance factor is a "Curved handle," accounting for 80%, followed by “Multi-level bristles” at 70%, a "Rubber thumb rest" at 53.3%, "Handle divided into more than two parts" at 50%, and “Offset shape” at 40%, respectively. In terms of the reason for purchasing decision based on various factors are as follows: the curved handle and offset shape give a sense of purchase with its aesthetic, While the selection of multi-level bristles, the Rubber thumb rest, and the handle divided into more than two parts due to functionality.
เทรนด์ผู้สูงอายุเป็นเทรนด์ที่ได้รับความสนใจเป็นอย่างมาก แต่แบรนด์ส่วนใหญ่ยังไม่ปรับตัวเพื่อให้เหมาะกับเทรนด์ผู้สูงอายุอย่างชัดเจน ข้อมูลการออกแบบจากโครงการนี้จึงเป็นประโยชน์ต่อนักออกแบบและธุรกิจที่กำลังสนใจกลุ่มผู้สูงอายุซึ่งกำลังมีสัดส่วนที่มากขึ้นเรื่อยๆในประเทศไทย ผู้วิจัยจึงสนใจทำการเก็บข้อมูลและวิเคราะห์ปัจจัยรูปร่างภายนอกที่มีผลต่อการตัดสินใจซื้อแปรงสีฟันของประชากรกลุ่มเบบี้บูมเมอร์ เพื่อเป็นฐานข้อมูลที่อาจเป็นประโยชน์ต่อผู้ประกอบหรือนักออกแบบต่อไป
คณะวิศวกรรมศาสตร์
A platform that aims to connect students from all faculties and departments to promote joint activities and develop effective social and collaborative skills, focusing on: Promoting learning and self-development through reviewing lessons and collaborative learning that are relevant to all faculties and departments in the university, creating a space for negotiation and exchange of knowledge, and supporting joint activities to build relationships and cooperation among students.
คณะวิศวกรรมศาสตร์
Inventing robots for the TPA Robotics Competition Thailand Championship 2024, game “Rice Way, Thai Way to the International Way (HARVEST DAY)”
คณะวิศวกรรมศาสตร์
Stirling engine is the external heated engine that heat is sup-plied externally to the heater part of the engine. Thus, Stirling cycle engine can be employed with various sources of renewable energy such as biomass, biofuel, solar energy, geothermal energy, recovery heat, and waste. The integration of gasifier, burner, and heat engine as a power system offers more fuel choices of each local area with potential resources resulting independent from shortage and cost fluctuation of fossil fuel. This research aims to investigate the integration of the Stirling engine with a wood pellet gasifier for electric power generation. Biomass can be controlled to have continuously combustion with ultra-low toxic emission. Stirling engine, therefore, is a promising alternative in small-scale-electricity production. Even though many biomass-powered Stirling engines were successfully constructed and marketed but these engines and the use of biomass resources as fuel for power generation are quite new concepts in some developing countries. Especially, the capital cost of this engine is high and unaffordable for installation compared to other power systems. Therefore, this research aims to the study attractive and feasibility of the compact Stirling engine with green energy.