This study aims to identify the toothbrush appearance factors that affect baby boomers purchasing decisions. The research divide into three stages: The first stage is to classify the toothbrush appearance factors through a review of literature, research, and examining toothbrushes currently available on the market, summarizing them as appearance factors. The second stage is to summarize the results of the toothbrush appearance factors to create a multiple-choice questionnaire in three dimensions: purchasing decisions, aesthetics, and functionality. Collecting data from a group of 30 Baby Boomers aged 57-75 years old. The last stage is to summarize the three dimensions of appearance factors affecting baby boomers' toothbrush purchasing decisions and report as percentages and rank them. The research findings indicate that the most significant toothbrush appearance factor is a "Curved handle," accounting for 80%, followed by “Multi-level bristles” at 70%, a "Rubber thumb rest" at 53.3%, "Handle divided into more than two parts" at 50%, and “Offset shape” at 40%, respectively. In terms of the reason for purchasing decision based on various factors are as follows: the curved handle and offset shape give a sense of purchase with its aesthetic, While the selection of multi-level bristles, the Rubber thumb rest, and the handle divided into more than two parts due to functionality.
เทรนด์ผู้สูงอายุเป็นเทรนด์ที่ได้รับความสนใจเป็นอย่างมาก แต่แบรนด์ส่วนใหญ่ยังไม่ปรับตัวเพื่อให้เหมาะกับเทรนด์ผู้สูงอายุอย่างชัดเจน ข้อมูลการออกแบบจากโครงการนี้จึงเป็นประโยชน์ต่อนักออกแบบและธุรกิจที่กำลังสนใจกลุ่มผู้สูงอายุซึ่งกำลังมีสัดส่วนที่มากขึ้นเรื่อยๆในประเทศไทย ผู้วิจัยจึงสนใจทำการเก็บข้อมูลและวิเคราะห์ปัจจัยรูปร่างภายนอกที่มีผลต่อการตัดสินใจซื้อแปรงสีฟันของประชากรกลุ่มเบบี้บูมเมอร์ เพื่อเป็นฐานข้อมูลที่อาจเป็นประโยชน์ต่อผู้ประกอบหรือนักออกแบบต่อไป
คณะครุศาสตร์อุตสาหกรรมและเทคโนโลยี
This research confirms the potential of bamboo fiber as a sustainable raw material for the textile industry, demonstrating exceptional properties that meet both functional requirements and environmental friendliness. The study focuses on integrating sustainability concepts with material innovation, encompassing fiber property analysis, production process development, and product design. The research objectives were to: 1) develop the properties of bamboo fiber for production; 2) study factors in designing environmentally friendly textile products from bamboo fiber; and 3) forecast future prospects for environmentally friendly textile product design using bamboo fiber. The findings revealed that 60-day-old bamboo possessed optimal properties for fiber separation, with an average fiber size of 5.32 μm, smaller than other natural fibers, resulting in superior moisture absorption and ventilation properties. When blended with recycled polyester fiber in a 30:70 ratio, the yarn exhibited strength and unique tactile characteristics. Although the antibacterial properties against Staphylococcus aureus were low, the fibers demonstrated excellent whiteness and softness. Factor analysis identified four key components in product design: Local Materials, Green Products, Healthy, and Sustainability. Consumer satisfaction evaluation of the prototype products showed high levels of acceptance, with the model explaining 84.7% of consumer satisfaction. The developed production process reduced chemical usage and hazardous waste. Furthermore, utilizing fast-growing bamboo minimized long-term environmental impact, contributing to sustainable development in Thailand's rural communities across economic, environmental, and occupational stability dimensions. The research demonstrates that developing bamboo fiber blended with recycled polyester creates sustainable products that meet consumer demands for health consciousness, local material utilization, and green product promotion. Commercial implementation of these products can enhance economic value and promote environmentally friendly product development in the future.
คณะสถาปัตยกรรม ศิลปะและการออกแบบ
This piece represents the collection of all human elements, applied to design for maximum efficiency, following the principles of Modern designers who embraced the famous phrase "Form follows Function." Every line and structure of the design is carefully considered for user comfort and practical use, while reflecting the idea that the user's experience is central to the design process. The beauty emerges from the harmony between function and form, not only meeting functional needs but also enhancing the aesthetic of Modernist design in a complete and meaningful way.
คณะสถาปัตยกรรม ศิลปะและการออกแบบ
The thesis artwork titled “The Red Mist” presents a narrative adapted from a short story of the same name by Assistant Professor Chatnarong Wisutkul in 2003. The story is set in a future world where people's greed and selfishness have led to a war, forcing them to rely on "breathing machines" to survive in the "red toxic mist." Phakin, a 15-year-old boy, embarks on a journey with a group of refugees. As they pass through abandoned cities, they encounter a boy without a breathing machine who has recently lost his father. Phakin decides to help him, despite objections from others. The boy tries to end his life by shutting off his breathing machine, and when Phakin intervenes to save him, he collapses from inhaling the toxic air. Witnessing Phakin's selfless act, the others are moved and join forces to save both of them. Phakin demonstrates that in difficult times, humans must cooperate and help each other rather than being divided and selfish.