

Innovation Owner
นาย Singha Chaveesuk
Advisor
Details
APS Evolution presents a smart parking solution to address urban congestion and land use efficiency. The project utilizes the UTAUT2 framework to analyze key factors influencing user adoption of automated parking technology.
Parking space shortages in urban areas contribute to traffic congestion, inefficient land use, and environmental challenges. Automated Parking Systems (APS) provide an innovative solution by optimizing space utilization, reducing search times, and minimizing carbon emissions. This research investigates key factors influencing user adoption of APS technology using the UTAUT2 framework, focusing on variables such as:
- Performance Expectancy
- Effort Expectancy
- Social Influence
- Trust in Technology
- Environmental Consciousness
The APS Evolution project presents a smart parking solution that enhances efficiency, minimizes environmental impact, and improves user experience in urban settings. The initiative emphasizes technology-driven urban mobility and sustainable parking management to align with the evolving needs of modern cities.


Objective
The project aims to introduce APS technology to improve urban parking efficiency, analyze user adoption factors, and demonstrate the role of business management in driving sustainable innovation.
- To introduce Automated Parking System (APS) technology that increases space efficiency, reduces urban congestion, minimizes environmental impact, and promotes trust in automated parking technology.
- To analyze factors influencing technology adoption, such as Performance Expectancy, Price Value, and Environmental Consciousness.
- To demonstrate the role of business management in integrating technology and research to address social and environmental issues, elevating the faculty's image as a leader in innovation management and sustainability.


