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คณะบริหารธุรกิจ
JALA is a brand that established a business around jasmine rice wax scented candles with the aim of addressing the stress people face in everyday life. The brand utilizes "Aromatherapy" to help relax the mind and alleviate stress. The scented candles made from jasmine rice wax are an innovative product, distinguished by their clean burn, safety for users and the environment, and high vitamin E content that nourishes the skin. They also retain a unique fragrance that provides true relaxation. JALA aims to offer products that blend traditional Thai elements with modern design, making their scented candles not only therapeutic but also a reflection of Thai culture and modern identity. The brand caters to health-conscious and environmentally aware consumers.
คณะบริหารธุรกิจ
In the digital era, Artificial Intelligence (AI) plays a crucial role in developing smart cities and enhancing business operations. Among AI-driven technologies, AI Vision Analytics has gained significant attention for Access Control Systems (ACS) and Consumer Behavior Analytics. This research focuses on integrating AI Access Control and AI Video Analytics to examine factors influencing Technology Adoption Behavior using the UTAUT2 (Unified Theory of Acceptance and Use of Technology 2) framework. Key factors assessed include Trust in Technology, Effort Expectancy, Social Influence, and Performance Expectancy, which impact users’ willingness to adopt AI-driven security and analytics solutions. The study also includes a real-world implementation of AI Vision Analytics at KMITL EXPO, where an AI-powered Access Control System and AI Video Analytics are deployed. The collected data is analyzed to identify trends in AI adoption for business management and security enhancement. The findings provide valuable insights for businesses and organizations to optimize AI Vision Analytics for enhancing security management and digital marketing strategies.
วิทยาลัยการจัดการนวัตกรรมและอุตสาหกรรม
The Water Hyacinth Removal Electric Smart Boat is a small, streamlined boat capable of working in any area. Even small areas with a lot of water hyacinth volumes with advanced technology that the researcher has created and designed. The structure of the boat is made of aluminum material, is 4.80 meters long and 1.20 meters wide, and is powered by a diesel engine 14 hp. Reinforcing drive in tandem with spinning, chopping weeds and the ability to remove water hyacinths by spinning 3-5 per day with only one operator on boat. Therefore, the control and removal of water hyacinths by smart boat works better than conventional mechanization. It can work quickly and at a low cost. This water hyacinth removal electric smart boat concept will be built on the original system.